Nearly 9 million firearm background checks were filed in the United States from January 2012 through the end of June 2012, according to the FBI's National Instant Criminal Background Check System (NICS). A topic discussed in many articles is the increase of women pursuing gun ownership. In fact, 43% of women report personally owning a gun in 2011, as compared to only 13% in 2005 (Saad; Carroll). With more women owning guns and more women interested in firearms in general, it is important that a gun store intentionally market to women, ensuring that they feel welcome and safe in what is traditionally a male dominated industry (Bestul; McCombie). Women have different views on and reasons for owning firearms. The following article will outline two of these views and potential marketing techniques for those ideals.
Yesterday I was asked my opinion about Glocks. I said that what I thought didn't matter; it wasn't my money or my safety on the line. My preference does not matter in the decision to buy your gun. My wife likes Glocks; I feel the same about revolvers. Our preferences differ. As long as you know your gun, why you chose it, and it fits your needs, then it's the best gun for you. Now, that being said lets discuss the benefits and drawbacks of the two main types of handguns, semi-automatics and revolvers.
Through your advertising, you must display knowledge, and the ability to instill self-confidence in these customers through proper firearms training, whether through willingness to give advice, offering her discounts on training and practice time if your store is equipped to do so, or to encourage her to pursue courses through a local facility. To help make these women comfortable in your store, the addition of a female employee to assist them with their decisions would be a wise business choice. Other options include: carrying feminine firearms and accessories (i.e. guns with color options, conceal carry accessories designed for women, firearms that are fitted to the female anatomy, in regards to both strength and build issues, etc.), displaying gender-neutral decorations in the store, and avoiding political propaganda and divisive conversations, as much as possible.
Another type of female consumer, who is generally rarer, is the avid shooter. She has likely been around guns all of her life, shoots with regularity, and has no qualms about firearms (Blair). This woman likely spends a lot of time in gun stores, and feels fairly comfortable regardless of decor or the gender of employees, although a female employee and neutral decor is still beneficial. However, care should be taken not to assume that she is inexperienced with firearms. Employees should be sure to treat her with respect and courteousness at all times, even before he or she is sure of how much experience that this customer has.
This customer is not as likely to pursue pink firearms, but will generally lean towards the firearm that is better suited for the female anatomy (i.e. length of pull, grip and hammer placement suited for smaller hands, a balance between lightness and amount of recoil, adjustable fore grip distance, adjustable comb for cheek weld, telescopic butt stock, etc.). Be sure to keep a decent amount of stock that suits the female build.
Bottom Line.You absolutely need to keep your guns locked up, especially if your house is in a bad area, or you have children around, young or old. It would be a horrible thing if a young child got a hold of one of the guns. You would never be able to forgive yourself. The V-Line Pistol Safe is the Best Handgun Safe you can buy to lock up your handguns, and will be a reliable and solid safe in almost any condition and circumstance. It doesn't have any fancy electronics or fingerprint scanners, but that just means it will be more reliable and things won't go wrong when you absolutely need that gun.
Learning tactics designed for self defense for women is important for every woman, especially for those who live alone or venture out by themselves on a regular basis. There are many crimes that more commonly happen to women, such as rape, domestic violence, purse snatching, stalking, carjacking, threats, and crimes against children in their protection, and women need to have tools at their disposal to protect themselves and not just give up or give in to their attackers.
One of the most important means of self defense for women is prevention. Women must protect themselves by knowing their surroundings, being ever vigilant, avoiding being in unpopulated or poorly lit places alone.However, when prevention fails, sometimes the only way to survive is to fight back. Self defense techniques can help you fight off an attacker and help you protect yourself, because it is your right as a woman to do so.Here are some great ways that women can protect themselves from attackers:Limit time and exposure in undesirable situations such as dark streets, secluded parks, and other places that attackers may take advantage of a lack of people and low visibility.Get a large dog to walk with you or live with you for extra protection and to warn you if someone is near your home.Always go places with a group or with a buddy, or at the very least let someone know where you are going
They are very training intensive. Before one begins to carry a semi-automatic for self-defense, it is recommended that the user fire 2 or 3 thousand rounds of the type of ammunition they intend to carry in their firearm in order to fully understand the function of their firearm. Semi-autos are more complex. This means more prone to fail. While modern firearms and ammunition can fire thousands of rounds without malfunction, it can and does happen. They are more expensive than a revolver.Firing them can be harder for people suffering from arthritis or of weaker stature to manipulate slide. This type of handgun is more sensitive to ammunition type. Some types of semi-automatics are more prone to jam with certain types of ammunition, which is another reason it is suggested to train with the type of ammunition you intend to carry.
Ruger Standard .22 auto is easy to learn on, next to no recoil, great accuracy, used from plinking to small game hunting, can be used in a pinch for defense.which beats a phone call not made to 911.If she is gun savvy at all, then a 1911A1. Recoil is not excessive (my daughter regularly shoots mine, as do the many thousands of female IPSC competitors). Obviously, quite good for defense targets, small game hunting, plinking, and competition. However, unless her hands are on the large side, a 1911A1 style handgun may be a bit big.Smith and Wesson .22 auto mag for the same reasons S&B noted but with more "knock down" power for self defense. Load it with hollow points and it is the best home defense weapon for more petite people. The ammo is very cheap so it allows for a lot of range time.Look at the Taurus Model 85s. It is a very good pistol at about half the price of an S&W.You will be able to put your eyes and hands on a lot of different makes, models, calibers, and sizes. You'll be able to eliminate some of them from consideration pretty quick.
[Handguns For Women]
Yesterday I was asked my opinion about Glocks. I said that what I thought didn't matter; it wasn't my money or my safety on the line. My preference does not matter in the decision to buy your gun. My wife likes Glocks; I feel the same about revolvers. Our preferences differ. As long as you know your gun, why you chose it, and it fits your needs, then it's the best gun for you. Now, that being said lets discuss the benefits and drawbacks of the two main types of handguns, semi-automatics and revolvers.
Through your advertising, you must display knowledge, and the ability to instill self-confidence in these customers through proper firearms training, whether through willingness to give advice, offering her discounts on training and practice time if your store is equipped to do so, or to encourage her to pursue courses through a local facility. To help make these women comfortable in your store, the addition of a female employee to assist them with their decisions would be a wise business choice. Other options include: carrying feminine firearms and accessories (i.e. guns with color options, conceal carry accessories designed for women, firearms that are fitted to the female anatomy, in regards to both strength and build issues, etc.), displaying gender-neutral decorations in the store, and avoiding political propaganda and divisive conversations, as much as possible.
Another type of female consumer, who is generally rarer, is the avid shooter. She has likely been around guns all of her life, shoots with regularity, and has no qualms about firearms (Blair). This woman likely spends a lot of time in gun stores, and feels fairly comfortable regardless of decor or the gender of employees, although a female employee and neutral decor is still beneficial. However, care should be taken not to assume that she is inexperienced with firearms. Employees should be sure to treat her with respect and courteousness at all times, even before he or she is sure of how much experience that this customer has.
This customer is not as likely to pursue pink firearms, but will generally lean towards the firearm that is better suited for the female anatomy (i.e. length of pull, grip and hammer placement suited for smaller hands, a balance between lightness and amount of recoil, adjustable fore grip distance, adjustable comb for cheek weld, telescopic butt stock, etc.). Be sure to keep a decent amount of stock that suits the female build.
Bottom Line.You absolutely need to keep your guns locked up, especially if your house is in a bad area, or you have children around, young or old. It would be a horrible thing if a young child got a hold of one of the guns. You would never be able to forgive yourself. The V-Line Pistol Safe is the Best Handgun Safe you can buy to lock up your handguns, and will be a reliable and solid safe in almost any condition and circumstance. It doesn't have any fancy electronics or fingerprint scanners, but that just means it will be more reliable and things won't go wrong when you absolutely need that gun.
Learning tactics designed for self defense for women is important for every woman, especially for those who live alone or venture out by themselves on a regular basis. There are many crimes that more commonly happen to women, such as rape, domestic violence, purse snatching, stalking, carjacking, threats, and crimes against children in their protection, and women need to have tools at their disposal to protect themselves and not just give up or give in to their attackers.
One of the most important means of self defense for women is prevention. Women must protect themselves by knowing their surroundings, being ever vigilant, avoiding being in unpopulated or poorly lit places alone.However, when prevention fails, sometimes the only way to survive is to fight back. Self defense techniques can help you fight off an attacker and help you protect yourself, because it is your right as a woman to do so.Here are some great ways that women can protect themselves from attackers:Limit time and exposure in undesirable situations such as dark streets, secluded parks, and other places that attackers may take advantage of a lack of people and low visibility.Get a large dog to walk with you or live with you for extra protection and to warn you if someone is near your home.Always go places with a group or with a buddy, or at the very least let someone know where you are going
They are very training intensive. Before one begins to carry a semi-automatic for self-defense, it is recommended that the user fire 2 or 3 thousand rounds of the type of ammunition they intend to carry in their firearm in order to fully understand the function of their firearm. Semi-autos are more complex. This means more prone to fail. While modern firearms and ammunition can fire thousands of rounds without malfunction, it can and does happen. They are more expensive than a revolver.Firing them can be harder for people suffering from arthritis or of weaker stature to manipulate slide. This type of handgun is more sensitive to ammunition type. Some types of semi-automatics are more prone to jam with certain types of ammunition, which is another reason it is suggested to train with the type of ammunition you intend to carry.
Ruger Standard .22 auto is easy to learn on, next to no recoil, great accuracy, used from plinking to small game hunting, can be used in a pinch for defense.which beats a phone call not made to 911.If she is gun savvy at all, then a 1911A1. Recoil is not excessive (my daughter regularly shoots mine, as do the many thousands of female IPSC competitors). Obviously, quite good for defense targets, small game hunting, plinking, and competition. However, unless her hands are on the large side, a 1911A1 style handgun may be a bit big.Smith and Wesson .22 auto mag for the same reasons S&B noted but with more "knock down" power for self defense. Load it with hollow points and it is the best home defense weapon for more petite people. The ammo is very cheap so it allows for a lot of range time.Look at the Taurus Model 85s. It is a very good pistol at about half the price of an S&W.You will be able to put your eyes and hands on a lot of different makes, models, calibers, and sizes. You'll be able to eliminate some of them from consideration pretty quick.
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