Saturday 23 March 2013

Don't Text and Drive Should Be Showcased More

By Rob Sutter


Why is it that more people haven't given the attention to the don't text and drive message that it deserves? Yes, the message is clear and people generally understand what is at stake but I still don't think people grasp the entirely of it. This is a case which has sadly taken the lives of many drivers - along with passengers and even pedestrians - so to say that there is weight to this cause would be an understatement. There are ways in which this message can be better spread, though.

Maybe you're interested in blogging and you normally focus on a particular subject. In this case, though, you may want to break away from the norm and see about a don't text and drive theme. It may be a great change, depending on what you write about, but I think that this can be a great opportunity for others to leave responses. I think that there's a desire for people to talk, though. You have organizations like Texting Awareness, which are able to support the subject being conversed about.

This could also be done in video form, if your blogging style isn't exactly set to writing. Sometimes people may relate to a video better since it's more visual and allows people to see the person behind it as they emote and express themselves as opposed to staying behind walls of text. If you're a YouTube user and, as before, you have a high number of fans, this is ideal. You may be amazed at just how much power a message like this can have.

If there's one field that deserves to have recognition brought to it as well, it's social media because it is quite impactful. People have the ability to post as well as share out those very posts, thereby broadening the message which is being told. My only hope is that people are driven to share it out. A good number of people won't do something as simple as click a button and share out a post, which can take probably all of five seconds to do.

The don't text and drive message is one of the strongest ones you could imagine and more power should be given to it. That level of strength will come about thanks to the recognition that people grant it. They can write about it, tell stories through videos, or even simply share out posts if it means that the message expands to greater reaches. This is one campaign which, in my mind, deserves to have all of the attention brought to it as humanly possible.




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